The aerial view of Serole

Serole

In Serole it’s possible to see the wildest and less inhabited part of the Langhe, with the lawns, woods and rocks that in the summer are full of flowers and scents.

All these scents are to be found in the delicate cheese, made with pure goat’s milk, that are made in this town.

Its history lies, rather than in the events that occurred, in the natural beauties, the chestnut trees, the wolves and bears that used to live there and gave the name to a village, Ursariola.

But history passed there, too: a stone remembers the battle of Lepanto, when the Christian army defeated the Turks. This was a kind of revenge against the times when the Saracins destroyed the fertile Langhe land.

History

Very little is known of Serole’s history, maybe because the village has always been under Spigno’s influence.

Referrde to for the first time in 991, Serole was sold in 1209 to the town of Asti by Ottone I.

In 1300 Alberto del Carretto bought it, along with a part of Spigno. It was later owned by the marquis of Monferrato, the Asinari and the Savoia.

Bel Colle Degustazione

Save the Date!

03 October 2026 — 08 December 2026

Wineries Open Their Doors for the Truffle Fair

An unforgettable experience to discover the secrets of wine directly from the producers, including tastings and untold stories, in an authentic atmosphere of conviviality

Discover the event

Events in Serole and around


  • 10 Nov

    Voices in harmony

    Children and youth choir in itinerando


  • 12 Dec

    Christmas cookies

    A workshop of sweetness and sharing preparing cookies for the holidays


  • 16 Jan

    Sensory

    Artistic and sensory workshop designed ad hoc for children and the adults accompanying them, in which they can try, transform, and experiment with different materials and forms of expression


  • 23 Feb

    Voices in harmony

    Children and youth choir in itinerando to recreate moments to share together


  • 23 Feb

    Relationships that nurture: growing within family and community

    A circle workshop for parents. A journey of meetings dedicated to parents who want to grow together with their children


  • 09 Mar

    Voices in harmony

    Children and youth choir in itinerando to recreate moments to share together


Wines & Local Products

Accommodation & Experiences in Serole and around

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