BARBARESCO4

Barbaresco

The tower of Barbaresco stands on the top of one of the Rocche along the Tanaro river. Here there once was a wild wood (barbaro, in Italian), from which the town’s name presumably comes.

Some people believe instead that the name comes from the Saracens, who were called “Barbareschi”.

The Liguri tribes named some of the most prestigious wine crus of this area, like “Asili” (shelter) and “Martinenga” (dedicated to the god Mars).

In the town, in the deconsecrated church of san Donato the regional wine cellar has been made.

Here you can taste the world famous Barbaresco DOCG.

The patronal feast of San Donato is celebrated between the end of July and the beginning of August, while every year, on the third weekend of October, the event “Piacere, Barbaresco” takes place.

Bel Colle Degustazione

Save the Date!

03 October 2026 — 08 December 2026

Wineries Open Their Doors for the Truffle Fair

An unforgettable experience to discover the secrets of wine directly from the producers, including tastings and untold stories, in an authentic atmosphere of conviviality

Discover the event

Events in Barbaresco and around


  • 06 Nov

    Cooking courses: Chef Anna Buganè

    Courses with traditional Piedmontese recipes: creamy autumn gnocchi together with chef Anna Buganè


  • 07 Nov 08 Nov

    Paint-nic: an artistic picnic in Langa

    A relaxing activity in nature featuring painting, wine, and new friends. At the end, you can swap your canvas or take it home.


  • 07 Nov 08 Nov

    Alba Sotterranea

    A tour led by a professional archaeologist for an itinerary with three stops on the city's archaeological trail


  • 07 Nov 08 Nov

    Alba Truffle Bimbi

    Alba Truffle Bimbi is a place of fun designed entirely for children, but without ever neglecting the didactic and educational aspect


  • 07 Nov 08 Nov

    World Market of the White Truffle of Alba

    The historic heart of the event dedicated to Tuber magnatum Pico


  • 07 Nov 08 Nov

    Slow Food Earth Market

    Earth Markets are farmers' markets created according to guidelines that follow the Slow Food philosophy


Wines & Local Products

Accommodation & Experiences in Barbaresco and around

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