Lower Langa

Diego Morra

Wine Producer in Verduno

Business Hours

11:00 AM → 1:00 PM
5:00 PM → 7:00 PM

Closing Day

Tuesday and Wednesday

Holidays

Christmas, St. Stephen's Day, New Year's Day, Epiphany, Easter

Morra, Monvigliero, Mosca. The three letters “M” enclosed in the company logo tell and place the Diego Morra winery, which has been based in Cascina Mosca since the early 1900s.

The farm is located along the panoramic road that connects Alba and Verduno, a small village known as the sentinel of the Langhe, for its position as a historical garrison of the surrounding territory.

On these hills, dedicated to the cultivation of the Nebbiolo grape, the company produces some typical DOCs of the area: Langhe Nebbiolo, Barbera d’Alba, Dolcetto d’Alba, Langhe Chardonnay, Langhe Rosato, and four types of Barolo DOCG: Zinzasco, del Comune di Verduno, San Lorenzo di Verduno, and Monvigliero.

The latter is the flagship wine of the winery, whose name derives from one of the best cru in the Barolo sub-zones and especially Verduno.

The area is also the territory of choice for Pelaverga, one of the smallest DOCs in Italy, obtained from the eponymous Piedmontese black native grape variety.

A story that
begins in 1950

in Verduno

With Diego Morra, the family has now reached the third generation of winegrowers.

Grandfather Domenico first and then father Antonio initially produced a small amount of wine for family consumption, delivering most of the grapes to local wineries.

Alongside the vineyard areas, the family has always owned land for other types of crops, including 20 hectares of hazelnut groves.

The company took on modern traits starting in 2006 with the completion of Diego's studies at the Umberto I° Institute, the oenological school of Alba.

The Diego Morra brand was then born.

In the following years, daily work was focused both on the search for a high-quality final product and on the expansion of owned land, selected through progressive acquisition processes.

In 2018, work began on expanding the cellar and the areas dedicated to hospitality and tasting.

A path of progressive growth, in a constant attempt to improve, with steady commitment and dedication.

The company philosophy is well reflected in the project that Diego and his wife Francesca lead along the path traced by previous generations: respect for tradition, for the territory and the consumer, attention to modernity, search for quality, balance, and elegance.

The Wines

The vineyards are mainly cultivated with Nebbiolo, but with attention to all the typical varieties of the area

The winery’s production offers the most representative wines of the territory, characterized by elegance, finesse, broad aromas, velvety tannins, and a hint of spice, always present and recognizable.

The vineyards represent the true heritage of the company and are located in the best crus of Verduno, La Morra, and Roddi d’Alba.

The most representative labels

The identity of the village of Verduno and the producer’s hand are reflected in the Barolo DOCG Monvigliero and the Verduno DOC Pelaverga.

The work in the vineyard and in the cellar is carried out personally by Diego, guided by the many years of experience of his father Antonio and assisted by his friend and colleague Davide Cavallo and Fidan Velkov.

Barolo DOCG Monvigliero

Barolo DOCG Monvigliero is produced with grapes from the four hectares owned in the eponymous and prestigious symbolic vineyard of Verduno: a soil consisting of white marls and optimal exposure allow for an elegant and unique product.

Within this prized sub-zone of Barolo, approximately 5,000 bottles are produced annually, obtained from the selection of grapes at their best point of ripeness.

Verduno DOC Pelaverga

Produced exclusively from two owned hectares, Pelaverga stands out for its fragrant aroma and naturally spicy and peppery notes.

These peculiarities are inherent in the DNA of the grape itself, thanks to a molecule called rotundone.

It is a wine known for its versatility, which pairs well with rustic dishes, cured meats and aged cheeses, first and second courses. Excellent as an aperitif and, if served chilled, paired with fish.

Wood yes… But with moderation

The production choice is primarily to emphasize the characteristics already present in the grape, avoiding masking them with excessive wood notes when this type of aging is chosen.

Aging in wood takes place in 500-liter French oak tonneaux and large barrels, choosing older wood for the Barolo DOCG and reserving new ones for a quick passage of Barbera d’Alba DOC and Langhe DOC Nebbiolo.

Produced Wines

Langhe DOC Chardonnay
Verduno Pelaverga DOC
Langhe Nebbiolo DOC
Barbera d’Alba DOC
Barbera d'Alba DOC Superiore Le Schiene
Dolcetto d’Alba DOC
Langhe DOC Rosato
Langhe DOC Chardonnay
Barolo DOCG Zinzasco
Barolo DOCG Monvigliero

Vineyards Extension

30 Ha

N° of Bottles

40.000

Vineyards Location

Verduno, La Morra, Roddi

Agricultural Method

Integrated pest management

Experiences

Visits and tastings, tailored to the visitor, are led by Francesca, Diego's wife

The cellar visit is an immersive experience in an enchanting landscape in direct contact with the countryside, the vineyards, and the Morra family.

Moments of discovery that culminate in the knowledge of the wines along a path that goes from the earth to the glass.

Upon request and weather permitting, it is possible to take a walk through the rows of the famous cru Monvigliero and San Lorenzo.

This is followed by a visit to the vinification and aging rooms where the most precious wines rest.

It is possible to opt for a tasting within the walls of the barrel room for a maximum of 16 people, or in the tasting room which can accommodate up to 8.

During the summer season, larger groups can sit outdoors on the panoramic terrace overlooking the vineyards.

Types of tasting

All options include a visit to the cellar, the vinification and aging rooms, and a pairing with breadsticks, home-produced hazelnuts, as well as unexpected surprises.

Our Langhe (2h) → €30.00 / person

A journey to discover the terroirs, the grape varieties, and the different interpretations developed in the cellar. Tasting: Verduno DOC Pelaverga, Barolo DOCG Zinzasco, Barolo DOCG Monvigliero, and 3 other wines of your choice.

Royal Flush (2h) → €30.00 / person

5 wines that Diego and Francesca consider the most important of their production: Verduno DOC Pelaverga, Barbera d’Alba DOC Superiore Le Schiene, Langhe DOC Nebbiolo Il Sarto, Barolo DOCG Zinzasco, Barolo DOCG Monvigliero.

Nebbiolo Nuances (2h) → €40.00 per person

Nebbiolo in all its nuances. Tasting: Nebbiolo d’Alba Spumante DOC Metodo Classico, Langhe DOC Rosato, Langhe DOC Nebbiolo, Barolo DOCG, Barolo DOCG of the Municipality of Verduno, single vineyard Barolo DOCG (Monvigliero or San Lorenzo di Verduno).

Barolo in the Plural (2h) → €60.00 / person

6 Barolo DOCG from different vintages, in a vertical tasting to capture the nuances of a grape variety, in different terroirs and different years.

Blind tasting with black glasses (1h 30m) → €25.00 / person

A fun experience to test your senses. Guests will be provided with guide sheets to accompany the tasting of 4 unexpected wines. Barolo is always included.

Tête-à-tête tasting – Morra, Meeting & More (for 2 people, price on request)

A special tasting, to be held on a personalized small table, made from a six-bottle wooden box, which can be taken home at the end of the tasting, complete with everything needed for the tasting and full of surprises related to the territory.

Between Crota and Crutin Tasting → €40.00 / person

A guided journey to discover the textures, flavors, and aromas of cheeses paired with the winery’s wines, accompanied by hazelnuts and cugnà, artisanal jam made from Nebbiolo must.

The experience includes the tasting of 5 wines, 4 DOC and always a Barolo DOCG paired with a selection of cheeses of different origins, production, and aging levels (cow, sheep, and goat) provided by Borgo Affinatori in stalla.

An experience designed for children

For children, from 3 to 12 years old, it is possible to organize, upon request, a tasting of fruit and vegetable extracts, in collaboration with the L’Orto Smeraldo farm in Guarene.

It is a healthy, delicious, and fun activity, perfect for entertaining the young ones while the adults enjoy the wine.

Price per child: €10.00

Groups

max 30 people

Experience Duration

1h30→2h

Booking

Mandatory

Experience Price

Starting at 25€

The territory

Gentle slopes characterize a terrain favorable to the production of Barolo DOCG

Monvigliero is one of the most prestigious crus in Verduno and the entire Barolo area.

On this hill, bathed in sunlight throughout the day, are located 4 of the 16 hectares cultivated with Nebbiolo for Barolo.

The soil that characterizes it consists of blue-gray marls at depth and whitish on the surface, alternating with sandstones.

The vineyards, distributed in the shape of an amphitheater and planted by grandfather Domenico, have an average age of about 42 years, while more recent ones are the result of subsequent replanting.

The proximity of the Tanaro river flowing at the foot of the hill and the cool currents that rise during the night favorably influence the microclimate, ensuring proper ripening of the grapes.

The marls of Sant'Agata Fossili

The Barolo area, characterized by geological variability. Here it is characterized by the predominant presence of Marls of Sant’Agata Fossili, consisting mostly of fine, silty and clayey sediments which settled approximately between 11 and 7 million years ago.

Prices & Services

Choose the type of tasting you prefer!

The tastings

The tastings include a visit to the cellar, the vinification and aging rooms, and a pairing with breadsticks and home-produced hazelnuts.

For children (from 3 to 12 years old) it is possible to organize, upon request, a fun activity and a non-alcoholic tasting at the price of €10.00.

Reservations are required.

Types of tasting

  • Our Langhe → €30.00 per person
  • Royal Flush → €30.00 per person
  • Nebbiolo Nuances → €40.00 per person
  • Barolo in the Plural → €60.00 per person
  • Blind tasting with black glasses → €25.00 per person

 

Services

Air Conditioning Pets Allowed Meeting Room Terrace Direct Sales WiFi Kids Games / Playground Parking Lot Garden Private Park

Accepted Payments

Visa / Cartasi Mastercard ATM / Bancomat Satispay Bank Transfer Cash