Art and culture

Discovering the Langhe and Roero with the Family with "Il Magico Viaggio di Gelo"

October 21, 2024

The Langhe and Roero, lands of rolling hills, vineyards and enchanting villages, become even more accessible and fascinating for families thanks to a new picture book entitled Il viaggio magico di Gelo.

Designed to involve young and old alike, this project offers an original and fun way to discover the area, turning a simple outing into an unforgettable adventure.

A veritable gateway to an enchanted world, where each stage hides stories and secrets to be revealed.

The Genius Loci Project

The book is the result of the Genius Loci project, an initiative that involved young authors and creators from all over Italy, united by their love for the Langhe and Roero.

Each page is an invitation to explore with the curious eyes of the little ones, but also with a heart open to the wonder of those seeking experiences to enjoy together as a family.

Journalist and writer Laura Ogna

Coordinated by journalist and writer Laura Ogna, the team worked to represent the area in a new and fresh way, offering a different point of view from the one traditionally associated with food and wine alone.

In addition, the work knows how to blend the art of traditional storytelling with modern and engaging illustrations.

An adventure between nature and magic

The book’s protagonist, Gelo, is a cute little snake who embodies the spirit of the land, turning every place into a journey full of magic.

Children can follow his adventures through illustrated maps and imaginative stories, discovering hidden curiosities and little-known places in the Langhe and Roero.

The striking panorama

The snake guardian of the territory

The name Gelo was not chosen at random. The snake has always represented the mythological figure of the protective spirit of a place.

Through his adventures, Gelo accompanies readers to discover enchanting sights, forgotten stories and curiosities that make each stop unique.

His narrative style, simple and ironic, is designed to captivate readers of all ages, creating a deep connection between the reader and the territory. Every corner of the Langhe and Roero thus becomes a place to explore with respect and curiosity.

A book for the whole family

While children will get lost among colorful illustrations, engaging stories and fantastic characters, adults can follow the practical guidance offered by the “key words” in the text.

These suggestions make it possible to organize excursions designed for the needs of even the youngest children, turning a simple outing into an engaging and educational experience for all.

Ready to go?

The book is available as a free downloadable e-book from the Associ&rete website. For those who would prefer to purchase a physical copy to keep, a donation of €15.00 can receive the hard copy version, perfect as a memento of this magical journey.

In addition, schools, libraries and associations can use the book as an educational tool, enriching their activities with content designed to bring children closer to the local area.

If you are ready to explore Langhe and Roero in the company of Gelo, don’t miss the chance to download the book and start your journey. The adventures of our snake, among vineyards, castles and enchanted villages, will make you discover an area that never ceases to surprise, rich in history, culture and natural wonders.

A perfect opportunity to experience the beauty of the Langhe with a new, engaging and sustainable look.